Forget Hollywood — let’s talk about Hollywoof. Los Angeles is home to some of the most stylish people in the world, and their animals are not far behind.
Americans spent $66.75 billion on their pets in 2016, and they are expected to send more than $69 billion this year, according to the American Pet Products Assn. And just over $14 billion was spent on pet wearables last year, including collars, leashes and apparel, showing that people are willing to spend a pretty penny on their pets.
That’s no surprise to master pet couturier Anthony Rubio, who has shown his animal fashions on the runway during New York Fashion Week. Rubio got his start as a womens-wear designer. He was looking for fashionable animal clothing for pet chihuahuas Bogie and Kimba — and recognized a shocking gap in the market.
“It all began with my rescue dogs and purely out of need,” he said. “Then, after I began designing clothing for Bogie and Kimba, they got a lot of attention.”
Rubio said pet fashion is all about bringing joy to pets, their owners and onlookers. The best outfits are functional and tailored for comfort: Proper fit is the most important thing to keep in mind while shopping for your pet, he said. “At the most basic level, pets want to please their masters. Specifically, dogs are happy when their owners are happy, and the real issue is finding outfits that fit properly and are comfortable to the animal.”
So if you’re ready to take your pet’s style to the next level, check out the full story on www.latimes.com